Participating organisations hail targeted World Book Night a success

16 August 2017

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In 2017, World Book Night’s seventh year and its fourth at The Reading Agency, we launched our renewed, targeted model for the programme which saw thousands of books donated by publishers given away in prisons, colleges, homeless shelters, care homes, public libraries and other organisations with the aim of more closely reaching and engaging people who don’t regularly read. Results from a follow-up survey show that this renewed approach is enabling organisations to help get more people reading, with some wonderful feedback from those delivering events and giving out books to their users:

“This was one of the best World Book Night events I had been part of. It was completely inclusive and really encapsulated what World Book Night is all about – the love of reading – in some cases the forgotten love of reading." – Essex Libraries, gave The Secret Diary of Henrik Groen aged 83 ¼

“The Disability Foundation handed out copies of the book Wonder to patients and adolescents on the wards at the RNOH and the feedback has been brilliant. We also handed out copies to parents and carers of children and adolescents on the autism scale at a regular session we hold with a sports foundation. World Book Night is a great initiative and TDF hopes that we have helped to spread the good work that the Reading Agency does.” – The Disability Foundation, gave Wonder by R. J. Palacio

“It was a pleasure being able to take copies in for both service users and staff and received feedback that following the event – the staff / service users were able to talk about the book that they had been reading together.” – Recovery College, Kirklees, gave The Missing by C. L. Taylor

“We had a really successful World Book Night! Students, teachers and officers all joined in in taking the books, reading them and passing them on. Some of the cleaners on the units left a book on the bed for lads that were coming in for the first time and we thought that was a really nice touch!” – HMP YOI Feltham, gave One False Move by Dreda Say Mitchell

In statistics:
• 91% of participating organisations rated their experience of taking part in World Book Night as Excellent or Good
• 89% thoughts that the books donated by publishers in 2017 helped encourage people to read more often
• 88% said that World Book Night was very well or well received in their institution
• 90% reported giving all, most or some of their books to people who don’t read for pleasure regularly

And of those who received a book:
• 97% agreed that they were pleased to receive that book, with 80% of respondents strongly agreeing with this statement
• 86% said that they were interested in the book, and 74% had enjoyed or were enjoying reading it

Read the final report


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